DATE
09/02/2023
Stuneckt
For budding students in the age group of 15-22, Stuneckt works as a networking platform to tackle real -world problems. We at DMS Designs had the opportunity to work closely with Stuneckt and helped them with shaping their business strategy & social media grid design to effectively communicate the Brand's Value & positioning.
Content Strategy
Social Media Creatives
Services
Social media Design
Category
Networking Platform
Client
Ayisha Shahani
The Problem
Stuneckt, a youth-focused networking platform, approached DMS Designs with the need to build a professional and consistent online presence that would resonate with its core target audience - young individuals aged 15 to 22. The brand also faced the unique challenge of needing to simultaneously earn the trust of parents, who often played a decisive role in permitting their children to attend offline events. The founder wanted the digital identity to strike a balance: energetic and aspirational for the youth, while reassuring and credible for guardians.
Our Solution
Our team at DMS Designs developed a strategic and visually cohesive social media grids that reflected the spirit of Gen Z while maintaining a professional tone. The content focused on themes like aspects of professional growth, instilled ambition, and the brought about the spirit of networking- a messaging crafted carefully to resonate across both audiences. Beyond just design, we collaborated with the founder herself to build a content strategy that also explored monetization avenues, integrating elements like event teasers, testimonials, and value-driven messaging to convert online engagement into real-world participation.
The Result
The redefined digital presence not only enhanced the brand's credibility but also led to strong community engagement. During the course of our work, Stuneckt successfully hosted three offline networking events, drawing participation from both students. The brand saw increased inbound inquiries, more event RSVPs via Instagram, and a clearer brand voice that positioned Stuneckt as a trusted platform for youth-led opportunities.
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